Leverage Insights to Drive Profitable Growth

It’s mid-October—prime time for 2026 sales forecasts and budgets. If you’ve battled unreliable forecasts, margin erosion, and CRM data that doesn’t translate into month-by-month, customer-level accountability, this is your moment. GENREV!™ is a user-friendly, pragmatic, cost-effective, out-of-the-box framework for forecasting, strategy development, and performance management, proven over 30 years in industrial B2B environments, and available now to a limited number of beta sites at no cost.

Previously: Part 7 shared how to use SMART goals to build focused, measurable, and executable strategies.

Previously: Part 6 explored how to equip and support your sales team with structure, tools, and collaboration across functions to enable execution.

Previously: Part 5 outlined how to build customer-centric sales plans that reflect real opportunities and company priorities.

Previously: Part 4 highlighted the importance of aligning sales efforts with your company’s actual ability to deliver.

Previously: Part 3 focused on segmenting customers and building strategic profiles based on their type, industry, and potential.

Previously: Part 2 explored identifying growth opportunities and declining trends through detailed product and customer-level analysis.

Previously: Part 1 focused on how to gather and structure historical sales data across customers, products, industries, and account types to build visibility and context.https://www.genrev.co/copy-of-the-what-who-why-1

Part 1 Of An 8-Part Series Based on Real-World Experience

Insights on Balancing Persistence, Professionalism, and Authenticity in Sales

Cold calling is one of the most challenging, yet vital parts of sales. If you’re comfortable with it (let alone successful), you’re in the minority.

In Part 1 of this series, we explored the importance of historical sales data analysis and the insights it can provide.

In Part 2 of this series, we discussed the power of historical sales data.

In this final series, let's delve deeper into analyzing trends and identifying opportunities within your sales data.

In Part 1 of this series, we explored the importance of historical sales data analysis and the insights it can provide. Now, let's delve deeper into the trends and opportunities revealed by this data.

Over the next few days, we'll be sharing a comprehensive 3-part series on industrial B2B sales leadership. Drawing from our own experiences, we'll share our insights and strategies we hope will help you improve your sales performance.

Join us as we delve into the world of industrial B2B sales and let us know if we can help you.

The seasons change predictably every year, yet each brings its own surprises. Business operates the same way-seasonal, cyclical, predictable, and unpredictable all at once.

Ever felt like time slips away too quickly? In sales, it's a race against the clock. Picture this: out of 365 days, you're left with a mere 180-200 to work your sales magic amidst life's interruptions.

In a quick-win world, discover a fresh approach to sustainable sales growth by leveraging untapped potential in both current and new customer base.

4 Questions to Boost Your Performance

It's a common misconception among salespeople that every dollar in revenue directly translates to a dollar added to the company’s bottom line.  Many will disagree with, but time and time again, we have found that salespeople and managers alike, do not truly understand how these 2 areas relate to one another.

Merriam-Webster defines "customer" as:
1. One that purchases a commodity or service.
2. An individual usually having some specified distinctive trait.
Re-read #2. A distinctive trait?