The What: GENREV!™’s Key Features for Industrial B2B

GENREV!™ offers an easy-to-use, out-of-the-box platform designed to address common sales forecasting challenges in industrial B2B. With a pragmatic, user-friendly approach, GENREV!™ provides features that empower teams to drive consistent sales performance and make informed decisions.

• User-Friendly and Cost-Effective: GENREV!™ is designed for quick implementation without the need for extensive IT resources. Data is uploaded in an Excel format, keeping the process simple and accessible.

• Powerful Data Analytics: Gain insights into past, planned, and future sales by customer, industry, customer type, and account type, with the flexibility to customize categories as needed.

• Opportunity Management: Track and manage potential, current, and future sales opportunities by various customer and account types, with the option to add customized categories that fit your business.

• Comprehensive Performance Tracking: Monitor sales, gross margin percentages, and gross margin dollars, comparing performance across teams, departments, or the entire organization to forecasted results.

• Insightful Dashboards: From quick-glance dashboards showing progress vs. forecasts to detailed analytics, GENREV!™ makes it easy to spot areas that need attention.

• Individual Customer Strategies: Develop customer-specific strategies to improve forecasting accuracy and create actionable plans.

• Time and Resource Allocation: Track and manage team resources effectively, aligning efforts with key customer goals.

• Collaborative Strategy for Targeted Markets: Whether focusing on existing or new products or markets, GENREV!™ supports cross-functional collaboration to ensure strategies are aligned across all departments.

 

Who Benefits From GENREV!™: 

GENREV!™ is structured to support a variety of roles within an organization, including:

• Sales and Customer Service: Provides customer-specific insights and strategies for reliable forecasting and efficient resource allocation.

• Product and Industry Managers: Delivers insights that support targeted strategies, helping to identify growth opportunities and optimize market positioning.

• Operations, Engineering, Supply Chain, SIOP, and Purchasing: Supports sales and operational planning by aligning forecasts with resource needs, fostering cross-functional collaboration to improve productivity, efficiency, and profitability.

• Leadership: Offers real-time performance metrics, enabling data-driven decision-making and ensuring strategic alignment across all departments.

 

Think alignment. GENREV!™ empowers every function to work cohesively toward shared goals, driving efficiency, profitability, and customer satisfaction across your organization.

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The Why: Why Industrial B2B Needs GENREV!™
GENREV!™ simplifies complex sales forecasting and alignment challenges, transforming the way B2B companies structure their sales efforts. By providing clear, actionable data and a framework for proactive decision-making, GENREV!™ supports sustainable growth in even the most complex industrial sales environments.

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Beta Sites Wanted: 

As a newly launched solution, GENREV!™ is actively seeking select beta sites. Early adopters gain exclusive access to a powerful platform designed to transform sales performance - and the opportunity to shape its future features. Email us to learn more.​

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Broader Applicability Note:
While GENREV!™ was developed for the industrial B2B sector, these structured, data-driven processes can also benefit organizations in various industries that prioritize customer-specific planning and cross-departmental alignment.​